Marketing and Strategy Execution
We know you don’t typically think of software agencies providing marketing strategy, however, we found a millennial who’s a marketing master and figured we’d put our selfishness aside and share her with the world. But enough about our marketing director, we’ll cut to the chase.
Our digital marketing strategy is centered around our customers first and foremost. We’re darn good listeners and value what you have to say, as you’re the expert at your business and customers. We’ll take your expertise, wants, and needs and turn it into a comprehensive marketing strategy. Our marketing services include consulting and management options for a variety of online marketing tactics including search engine optimization (SEO), social media marketing and paid ads, pay per click (PPC) ads, content marketing, conversion rate optimization (CRO), copywriting, and more.
Search Engine Optimization (SEO) is a critical part of any business and is essential if you want your business to grow organically. We do it all, on page optimization, technical optimization and off page optimization.
Social media is no longer optional for businesses these days whether you’re a B2B or B2C, it’s necessary. And we get it, social media is no walk in the park, but like we’ve mentioned before, we have a millennial for that! Whatever your social media needs are marketing, management, and/or paid ads, we’ve got you covered on pretty much every platform including but not limited to LinkedIn, Facebook, Instagram, YouTube, Twitter, and Google.
If you’re looking for a fast return on investment (ROI) you’ll want to utilize a pay per click (PPC) marketing strategy. Vivus has expertise in creating campaigns in Google Ads, social media, and more. While SEO is great for long-term growth, sometimes you really need an immediate boost. Vivus offers PPC campaign management, ensuring that the money you spend is put to work for your business.
Content marketing is how businesses show they are an industry leader. So let’s get that blog going shall we? Creating a blog takes a lot of time and effort, and if you’re feeling overwhelmed with the to-dos, may we suggest you let Vivus take care of the blog so you can get back to your business? Oh yeah, did we mention this drastically helps with your SEO? Win-win.
Conversion Rate Optimization (CRO) is all about maximizing the effectiveness of your website by turning your visitors into customers. If you’ve been struggling to turn traffic into leads, Vivus’s conversion optimizers will assess your sales funnel and your user experience, and will help to weed out problem areas and eliminate anything that might provide friction to your conversion goals.
Our Vivus marketers are knowledgeable and eager to help with any of your marketing needs (especially sassy copywriting). There’s nothing more pleasing than helping a company build their brand and grow their business, which is the main goal of Vivus’s marketing strategy.